Strategy Consulting for High-Impact Organizations
WHAT WE DO
We advise and consult with high-impact, category defining founders and organizations as the Chief Business Officer. We're uniquely positioned at the intersection of strategy, marketing, and finance to help brands develop new areas for growth, launch projects methodically, and scale profitably.
Springstead is known to take a strategic and analytical approach to drive creative solutions. We specialize in Consumer, Digital, and Subscription businesses.
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ABOUT OUR FOUNDER
Julie Shen
Julie is an experienced organizational leader, executive advisor, and board director with 15+ years of experience across public, private, and startup sectors. As a seasoned strategist and operator, she has deep knowledge in developing, launching, and scaling businesses for Fortune 500 companies and high growth startups.
Julie has demonstrated results in Consumer, Media, and Technology industries. She has successfully launched new businesses at HBO and Condé Nast, led deals and partnerships attributing to >$200M, and scaled a DTC business to 1M paying subscribers in Year 1. She is passionate about supporting female founders and facilitating an environment for them to thrive in. Julie is recognized as an AAPI Entrepreneur and Leader To Watch by Nasdaq and a sought after thought leader, speaker, and writer.
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